A consortium of European agencies led by EduFrance and composed of DAAD, Nuffic and British Council was awarded a €2.4 million service contract by the European Commission in September 2005 following a call for tender. The three-year project consists of organising seven European higher education fairs and Asia-Link Forums in Asia (China, India, Indonesia, Malaysia, the Philippines, Thailand and Vietnam). The tender aims to increase the attractiveness of Europe as a study destination and to strengthen co-operation in the field of higher education between the European Union and South and South-East Asia and China. The PEER Consortium, composed of EduFrance, DAAD and Nuffic, organized the first EC‑funded European higher education fair in Bangkok in November 2004.