The European Commission has selected an Erasmus Mundus action 4 project in which the ACA members EduFrance, DAAD (Germany) and SAIA (Slovakia) are partners. The project is led by the Hungarian Scholarship Board and involves, as a fifth partner, the Centre for Higher Education Studies in the Czech Republic. The project is entitled “Building capacities of East Central-Europe (ECE) national agencies to promote higher education outside the EU”, and it aims to develop the skills of the three East-Central European countries in the field of the promotion of higher education.

The two more established promotion agencies, EduFrance and DAAD, will be sharing good practice and experience in marketing higher education with ECE countries. Through two seminars, three field-training sessions and a final conference, the partners aim to develop the capacities of staff to improve the attractiveness of the three ECE countries in third countries. Activities will be organised in Budapest, Prague, Paris and in Asia. The final conference will be open to other EU countries wishing to develop their promotion skills. The outcomes of the project will be disseminated on-line.